SERPs

Here’s a visitor publish that Ryan Stewart wrote for the Ahrefs Blog in 2018. Install a plugin like Shortpixel to compress your photographs on the fly and improve page pace. It’s not visible on the web page until the customer uses a screen reader or the image fails to load.

We also risk competing with our personal content material by creating multiple pages which are all targeting the precise same keyword — and potentially the same SERPs. Therefore, we additionally create content on conducting keyword analysis, optimizing pictures for search engines, creating an SEO strategy (which you're studying proper now), and different subtopics inside the search engine optimization umbrella. Furthermore, trying to create links specifically to manipulate Google rankings doesn’t create some other value for your corporation in the event that the search engine algorithms shift and your rankings disappear.

If that’s the case, you can use a few of your own keyword data to help you perceive which terms are driving traffic .